BEGIN:VCALENDAR VERSION:2.0 PRODID:-//wp-events-plugin.com//7.2.3.1//EN TZID:Europe/London X-WR-TIMEZONE:Europe/London BEGIN:VEVENT UID:357@professionaliverpool.com DTSTART;VALUE=DATE:20250922 DTEND;VALUE=DATE:20250927 DTSTAMP:20250717T112314Z URL:http://professionaliverpool.com/events/local-business-week-merseyrail/ SUMMARY:Local Business Week- Merseyrail DESCRIPTION:Overview\n\nMerseyrail is dedicated to supporting local busines ses within the Liverpool City Region by providing them with a unique oppor tunity to engage with our passengers.\n\nThis initiative will offer local businesses the chance to showcase their products and services at designate d spaces within our stations\, increasing their visibility and building co nnections with the local community.\n\nThis initiative places a strong emp hasis on supporting local businesses\, fostering community engagement\, an d enhancing public transport as a hub for economic growth.\n\n \;\n\nO bjectives\n\nLocal Business Week has several key objectives:\n\nSupport lo cal businesses - Provide a cost effective promotional opportunity for busi nesses within a specified radius of our stations.\n\nEnhance customer expe rience - Introduce passengers to diverse local offerings\, adding value to their journey.\n\nShowcase Merseyrail business opportunities - Demonstrat e the commercial potential of advertising on our network for future financ ial gain.\n\n \n\nWho will be eligible to take part?\n\nTo take part\, bu sinesses must be located within:\n\n 1-mile radius for high-footfall Mers eyrail stations.\n 2-mile radius for Merseyrail stations with lower footf all.\n Public liability insurance of £5\,000\,000\n\n \n\nHow will it w ork?\n\nEach business will be asked to apply and choose their key station to create a pop-up activation\, all Merseyrail stations are applicable.\n\ nBusinesses can only offer giveaways\, run competition and do general prom otions “no direct sales or transactions will be permitted at the station pop-up activation areas.\n\nSelect up to three stations in a 1-2-3 prefer ence order just in case your first choice is not available\, but Merseyrai l can secure your 2nd or 3rd station choice.\n\n \;\n\nTiming &\; L ogistics\n\nLocal business week will run from Monday 22nd – Friday 26th September 2025. Some station spaces may not be under cover\, so businesses should plan accordingly.\n\nBusinesses can select which timings they woul d like to hold their pop-up activation as long as it falls within business hours.\n\n \n\nExpected benefits\n\nWe expect Local Business Week to del iver a wide range of benefits for Local Businesses\n\n Direct exposure to thousands of daily commuters and travellers.\n An opportunity to build b rand awareness and attract new customers.\n Free marketing support via Me rseyrail’s network.\n A station day rate outside of Local Business Week could cost up to £500 for a pop-up activation.\n\n \;\n\nKey Dates\n \n Application process will open on Tuesday 1st July and will end on Frid ay 24th\n Applications will be reviewed and all businesses communicated w ith W/C 4th\n ATTACH;FMTTYPE=image/jpeg:http://professionaliverpool.com/wp-content/uploa ds/2025/07/Local-Biz-Week-Socials-1080x1080px.jpg CATEGORIES:Member Events END:VEVENT END:VCALENDAR